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Salesforce AP-215 Exam Syllabus Topics:

Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

1. After uploading a standard file into Marketing Cloud intelligence via total Connect, you noticed that the number of rows uploaded (to the specific data stream) is NOT equal to the number of rows present in the source file. What are two resource that may cause this gap?

A) All mapped Measurements for a given row have values equal to zero
B) The source file does not contain the media Buy entity
C) Main entity is not mapped
D) The file does not contain any measurements (dimension only)

2. Which two statements are correct regarding LiteConnect?

A) It does not require any identification of entities, keys or any other categorization.
B) All of the dimensions mapped within a LiteConnect data stream are considered overarching entities.
C) The dataset does not conform to the standard data model
D) Data coming from LiteConnect cannot be harmonized with the rest of the workspace data via the harmonization center at a later step.

3. A client's data consists of three data streams as follows:
Data Stream A:

* The data streams should be linked together through a parent-child relationship.
* Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.
How should the "Override Media Buy Hierarchies" checkbox be set in order to meet the client's requirements?

A) It should be checked in Data Stream B
B) It should be checked in Data Stream A
C) It should be checked in Data Stream C
D) It should not be checked in any of the three Data Streams.

4. A client provides the following two data streams:
Data Stream 1:

The client would like to use a VLOOKUP formula to calculate the Cost per Campaign Advertiser on January 1st 2020.
Which mapping options should the client apply to obtain the expected result?

A)

B)

C)

D)

5. The following file was uploaded into Marketing Cloud Intelligence as a Generic Data Stream type:

The mapping is as follows:
Day - Day
web_site_key -> Main Generic Entity Key
web_site_name -> Main Generic Entity Name
Web_site_source -> Main Generic Entity Attribute 01
Page Views - Generic Metric 1
How many rows will be stored in Marketing Cloud Intelligence after the above file is ingested?

A) 0
B) 1
C) 4
D) 3

Solutions: